CareersMarketing & Communication

Marketing & Communication: creating concepts and keeping them vibrant

The Marketing & Communication teams ensure that the Group's assets are lively, attractive places to work in and visit. They strive to create value for the group's B2B and B2C customers and a positive environment for visitors.

  • Developing marketing intelligence on lifestyle trends and consumer patterns
  • Defining a strategic market positioning that takes into account customer expectations for each asset
  • Communicating brand identity through architecture, design, decoration, marketing and events

INTERVIEW: Lena, Head of Marketing Nordics